Prospective Client Questionnaire

Thank you for your interest in Crunch Digital.

We appreciate the opportunity to be considered as your business partner to assist you with reporting, song research, licensing, and other services areas that are designed to support your efforts. As part of our process to assess your requirements, we have a list of questions to make sure that we are clear with your objectives. This way we can provide you with an applicable service offering and fee proposal that properly reflects your needs. We realize that this is an extensive list of questions and that you may not yet have all the answers. Not all of the questions may apply to you.

Please send what you can. We will treat the information that you provide as confidential.

Let us know if you should have any questions.

Thank you.

Prospective Client Questionnaire

All fields required unless noted.

Company

Contact Name

Job Title (optional)

Address (optional)

Address 2 (optional)

City (optional)

State (optional)

Postal Code (optional)

Country

Telephone Number

Business Area

How did you hear about Crunch Digital? (optional)

Product/Service Description:

Product/Service Name

Please provide a short description of your products/service and the means of access/distribution (App? Website?). Please email us a product deck if you prefer.

Launch Date (or expected launch date)

Demo/Link (optional)

Press Links (optional)

Similar Services (optional)

Key Competitors (optional)

What is your revenue model? How will/do you monetize?

Who delivers your audio files? Indicate “N/A” if you are not working with a company to deliver audio files.

Except for music clearance, are there other clearances needed for your product/service?
YesNo

Do you need full length tracks or only portions of tracks?
Full LengthPortion

Do you use stems or covers?

StemsCoversNeither

Company Website

Year Founded

Key Personnel (Names/Roles) (optional)

Attorney Name (optional)

Consultant Name Working with You (optional)

Company Structure
Privately HeldPublic Company

Licenses:

Who do you need to license content from?

Record Labels
Major LabelsIndependent LabelsBothNeitherDon't Know

Publishers
Major PublishersIndependent PublishersBothNeitherDon't Know

Performance Societies?
U.S. PROsNon-US PROsBothNeitherDon't Know

Territories Needing Licenses

Server Location(s) (optional)

Delivery Methods (at least one must be checked):

Permanent DownloadLimited DownloadLocker or Cloud ServiceInteractive StreamingNon-Interactive StreamingOther

Other:

Select Format Type: Audio OnlyAudio/VisualBoth

Describe Visual Elements (optional):

Select: Original Master RecordingsCover VersionsBoth

Seeking specific genres/titles (optional)
NoYes

How many titles do you think you need for your product/service to be successful? (optional)

Check All That Apply:
Allows offline cachingAccessible offline cachingIncludes display of lyrics, chord charts, tabsAllows user-generated content (UGC)Allows upsell from third party sitesAllows in-app purchasesService or user can alter tracks/songsService bundled with another product or serviceService will be white labeled

License Payment Rate Offered

What is your license payment terms with rights owners to license their music?

Statutory Rates

Do you believe that U.S. Statutory Mechanical Rates under Section 115 apply to you?
NoYesNot Sure

Existing Licenses

Do you already have the licenses secured that you need?
YesNoI have some licenses

If No or if you have some licenses, please describe the licenses that are needed (e.g., labels, publishers, PROs)

Will you need any assistance with label or publisher opt-in licensing?
YesNo

Sound Recording/Song Research:

Do you have a list of titles that you plan to offer in your product/service that need to be reviewed to determine ownership interests that are either:
(1) covered under your existing licenses YesNo or
(2) you need to know who has the ownership interests so that you know who to contact for licenses? YesNo
(3) approximately how many titles need to be initially researched from song publisher ownership interests?

Do you need research for both the sound recording ownership and song publishing interests? LabelsPublishersBoth

If you will submit a list of titles will you be able to provide: artist | title | ISRC?Artist and TitleISRCBoth

On an ongoing basis will you need Crunch to assist you with the identification of track ownership interests before they are made available? YesNo

How many tracks do you expect to have available for use at launch?

Do you have a sense of the number of titles you expect to research and add each month to your product/service?

Reporting:

How many major label licenses do you expect at your launch?

How many in 6 months after launch? (optional)

How many major music publisher licenses do you expect at your launch?

How many in 6 months after launch? (optional)

If you already have some licenses, can you please list the names of any major labels and/or major publishers that are licensed.

Do you expect to use indie label content? (optional) YesNoMaybe

What is the expected frequency of the reporting for labels and publishers – monthly/quarterly? MonthlyQuarterlyBoth

Depending on your response above, will you have licenses with foreign societies?YesNo

Do you need Crunch to prepare statements for foreign societies and PROs?YesNo

Will we be able to ingest a monthly usage file for payment calculations "as is" or will we need to perform some pre-processing of data (e.g., calculation of a per play rate each month and perhaps by territory – proportionate share allocation - will you allocate gross earnings to each track before delivery of the usage to Crunch)? YesNoNeed to discuss

We will only be preparing financial royalty statements – no other reports (e.g., marketing report). Correct?CorrectNo, there are other reports to prepare

Do you plan to handle payments to labels and publishers or will you need Crunch to facilitate? We will handleCrunch will handleTBD

Who will send statements to record labels and music publisher? Crunch or you? We will handleCrunch will handleTBD

Message (optional)