Crunch Digital to administer songs on behalf of rights owners and provide royalty reporting
(New York, July 18, 2013): OnRamp Digital today announced the launch of a new program that will enable music publishing companies to track the comprehensive usage rights of their artists and songwriters on YouTube. The new network creates a unique opportunity for rights holders, allowing songwriters and YouTube musicians, to jointly share in premium ad revenue created by cover songs. Reservoir Media Management, Big Deal Songs, Bicycle Music, Big Loud Bucks and Wrensong are among the first of a growing roster of partners to engage the service to maximize their YouTube ad revenue.